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专业要求:

学历要求:本科及以上

工作经验:不限

薪资待遇:15000-19999 月薪

招聘人数:1

招聘对象: 社会人才

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更新日期:2020-10-20

有效期:长期有效

年龄要求: 不限

外语要求: 不限

提供食宿:

工作地点: 上海

Purpose

The Digital Marketing Specialist is responsible for executing email marketing, coordinating website marketing content development, and providing data analysis and digital marketing reporting. Localize digital Marketing solutions to meet regional and local needs.

Key Responsibilities
? Roll out Digital Marketing solutions and digital campaigns, including web sites, email, newsletters and other Digital Marketing services
? Work with team to set up, test, support, and execute all online/email campaigns; ensure email marketing best practices are utilized and efforts are made to focus on “opt-in” demand generation campaigns versus “blast & batch”
? Localize and optimize the local website, internal and external.
? Manage and maintain the MicrosoftDynamic and etc. system, templates, and contact database, work with Global team to develop and implement processes to ensure optimal customer interaction and prevent over use of our customer and prospect data
? Optimize the website performance, as well as the MicroSite and Landing pages.
? Perform statistical analysis and reporting for the Digital Marketing campaigns and websites.
? In charge of SEO/SEM coordination.
? In charge of Webinar for GC region
? E-commerce experience is a plus
? Other digital marketing tactics and skills not in above.

Job Requirements

3-4 years of experience working with Digital Marketing campaigns and website.

? Technical Skills: Proficiency with computer skills specifically related to Marketing Automation System (like Pardot, Eloqua, MarkeTo…), solid experience in analyzing and optimizing website; understanding in web related technologies.

? Communication Skills: Effectively communicates with and engages all levels of the organization verbally and in writing; translates digital marketing objectives into business terms and implications; produces clear, understandable documentation geared for all audiences. Experience communicating with senior personnel both internally and externally is necessary for success. Solution oriented and problem solver. Good oral and written English required.

? Business & Organization Knowledge: (prefered) Understands marketing within the instrument industry. General knowledge on instrument products, target segments, customer attributes and terminologies

? Education: Bachelor’s degree in business, marketing or science. An advanced degree is preferred.
今天就加入领导世界的便携式测量仪器制造商,来自德国南部的德图吧! 德图,于2002年在中国设立了总部,其下设有成都/广州/北京/香港/济南五个分公司。我们正在招募有才干并能满足所述要求的人士加入我们的行列。 Join the leading manufacturer of portable measuring instruments from Germany today! Testo, from the southern part of Germany, has set up its headquarters in China in 2002 and is supported by 5 branches in Chengdu, Guangzhou, Beijing, Hong Kong and Jinan. We are currently looking for high qualified candidates to join us!

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